Projects

I create authentic soccer content and experiences that builds engaged communities and drives meaningful fan connections. Through my brands Bayern Barbie and Ultras Unveiled, I deliver strategic content marketing, audience development, and brand partnership opportunities that resonate with passionate sports audiences. My experience as a Strategy and Partnership Marketing professional with the New York Liberty, combined with my sports management education and proven digital marketing expertise, enables me to help brands authentically connect with sports fans while generating measurable engagement and business results.